With concert venues closed, musical careers must be forged on streaming platforms instead.
It’s been an awful year for the majority of artists who make most of their income from gigs and touring. Yet a small but growing number are harnessing the latest tech to break through on Spotify, YouTube and TikTok.
Musicians like Jayda G and RAC have bounced back from canceled tours to secure Grammy nominations with the help of apps like Distrokid, Submithub.com and fortunes.io. The tools help artists to distribute and market their work, share out royalties, break into popular playlists and identify which songs resonate most with listeners.
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